HOMEWORK
THE FINALS

EXCITING!!!

CREATE A LONG
ILLUSTRATOR OR SKETCH
FILE AT 1224 pixels WIDE

-

PUT THIS FILE IN YOUR GOOGLE
DRIVE FOLDER - CALL IT CASE

STUDY

-

// CASE STUDY example

// CASE STUDY OUTLINE

Introduce your Target Audience

Don't use the persona yet. Just

user profiles here.

 

• Their Persona Names:

  – Frequent Flyers

  – Occasional Flyers

  – Bart/Muni Commuters

 

• About them

  – Describe a little bit of information about them

  – Just describe a day in the life"

 

Introduce your synthesis:

 

• Show the pictures of user buckets

   that we did in class

 

• Show the pictures of user buckets

   done in realtime board

Show your Patterns:

 

• Show the pictures of the patterns

   that we did in class

 

• Show the pictures of your patterns

   done in realtime board

Show a couple very interesting quotes
that help you build your case on why you

are focusing on a certain problem.

-

Remember:

• Design like a scientist

• Decide like a lawyer

Show some of your survey responses

-

Highlight some key responses

Show pictures of you interviewing.

Lots of pictures!!!!!

Show more than what I have.

Introduce the research

Show how many

people you interviewed

in a visual way

Show some learning goals

Show 2-3 questions under the learning goal

Show pictures of your users

-

You can also show a page from you

user script or topic map.

-

You can have a link to your
user script as well.

SHOW LEARNING GOALS

SHOW A 2-3 QUESTIONS UNDER EACH LEARNING GOAL

SHOW A PAGE FROM YOUR RESEARCH SCRIPT

Do this section last.

Just create a space for
the content..

Create the layout.

Just put your role

and a placeholder logo.

You can add the about

section later. Use

placeholder text.

_

 

You can add a

picture of the kick off

meeting and/or the company

mission statement.

_

 

HIGHLIGHT THE COMPANY

MISSION STATEMENT

Make your goals look good!

Make  this just placeholder

You will come back later

and update it...

INTRODUCE THE PROCESS OR

THE CHAPTERS OF YOUR

CASE STUDY.

 

• COMPETITIVE ANALYSIS

• RESEARCH/DISCOVERY

• RESEARCH INSIGHTS/LEARNINGS

• PROBLEM VALIDATION

• IDEATION/CONCEPTS
• WIRE-FRAMING

• USER TESTING

• FINDINGS/LEARNINGS

• FINAL PROTOTYPE

 

 

INTRODUCE YOUR

COMPETITIVE ANALYSIS

FOR 2 PRODUCTS

AND SHOW THE

S.W.O.T FRAMEWORK

MAKE IT PRETTY.

 

 

 

 

INTRODUCE THE PROCESS

SHOW YOUR COMPETITIVE ANALYSIS & S.W.O.T. FRAMEWORK.

Put your key insights
next to your learning goals

What did you learn about

your learning goals?

What were the patterns that

you found?

How many people said this

pattern? ex: 14/19 people said "_"

You can create a section

like this to CALL OUT the
decisions you made based off the learnings above.

Explain why you are going to focus on a certain aspect of the problem you learned.

-

It does not need to be more than one decision. It can be just one decision. This is the place to call out the reasoning behind the problem.

The next slide (homework for next week) will be the problem statement(s).

 

 

ADD A FINAL WOW IMAGE IN BEGINNING AND THE END OF YOUR CASE STUDY

-

THE ROLE SECTION AND APPLICATION LOGO/ICON

-

ADD THE BUSINESS GOALS TO THE BEGINNING OF YOUR CASE STUDY.

 

 

DON'T FORGET TO POPULATE

FINALIZE HI-FIDELITY

DESIGNS & PROTOTYPES

 

FINALIZE YOUR
CASE STUDY

ADD YOUR WOW IMAGE

IN THE BEGINNING & END

OF YOUR CASE STUDY

DO ANY BRAND WORK

IF NEEDED & WANT TO

FEEL FREE TO ADD
THE DESIGN SYSTEMS
INTO THE CASE STUDY

 

( EXTRA CREDIT }

CREATE A FOLDER IN GOOGLE DRIVE &

CALLED IT "FINAL CASE STUDY" PUT THE PNG/PDF

OF YOUR CASESTUDY IN THAT FOLDER. DO THIS BY

TUESDAY DEC 17th MIDNIGHT.

 

{ THIS IS A MUST TO PASS THE CLASS}

PUT YOUR FINAL PROTOTYPE LINK
 IN A GOOGLE DOC WITHIN A FOLDER

CALLED "FINAL PROTOTYPE" IN THE GOOGLE

DRIVE BY TUESDAY DEC 17th MIDNIGHT.

 

PUT YOUR WORkING PROTOTYPE FILES,
& CASE STUDY IN THOSE FOLDERS AS WELL

FOR SAFE KEEPING. JUST INCASE YOU

EVER NEED THEM.

 

 

IF YOU HAVE A CASE STUDY AND PrOTOTYPE

IN FIGMA, SEND ME AN INITE "VIEW ONLY"

TO MAKE IT EASY TO PRESENT. SEND

ME thE INVITE BY TUESDAY DEC 17th MIDNIGHT.

 

 

FEEL FREE TO DO ANY
ANIMATIONS OR

motion GRAPHICS.

 

 

PRACTICE PRESENTING YOUR CASE STUDY

AND PRESENTING YOUR PROTOTYPE

 

 

IF YOU DO NOT SHOW UP TO THE LAST CLASS - YOU WILL FAIL.

DO NOT BE LATE EITHER.

 

1st

2nd

3rd

4th

5th

6th

7th

8th

9th

10th

11th

{ THIS IS A MUST TO PASS THE CLASS}

{ EXTRA CREDIT }

{ COME TO CLASS PREPARES}

Introduce YOUR

EMPATHY MAP

Add some copy that says:

I took all my learnings from research and created an empathy map. You may also choose to show YOUR PERSONAS

EMPATHY MAP

AND/OR

PERSONAS

 

 

WRITE YOUR PROBLEM

STATEMENT

SHOW SOME SKETCHES

WRITE YOUR

PROBLEM

STATEMENT

 

Write your Solution statement

Example:

A mobile application that allows clipper card users, to upload their clipper card, check the balance and

easily add money to the clipper card anytime and anywhere, all at the touch of their finger tips.

 

 

-

Show sketches:

You can show the value prompt

sketches we did or ui

sketches that you made.

SHOW CONCEPTS AND

CALL OUT SOME LEARNINGS

Show your concepts:

Call out some of the learnings,

what people liked and what

people didn't like.

 

THIS IS OPTIONAL AND

EXTRA CREDIT.

 

-

INTRODUCE AND

SHOW YOUR CUSTOMER

JOURNEY MAP OR

ANY MODELING THAT

YOU HAVE DONE

-

If you show it, you

can make it look

pretty.

SHOW YOUR
CUSTOMER

JOURNEY MAP

OR ANY MODELING

(OPTIONAL)

MAKE
IT LOOK
GOOD

INTRODUCE YOUR WIRE FRAMES

-

You can add a button to link

to the wirefarme like I have here,

but not necessary, just show the
workflows and screens

You can show you

screens and the questions

 and/or learning goals

you have next to the

screen designs

You can also just show

the designs like the example

on the left to this image.

Introduce the user testing

-

Show lots of pictures
of you testing,

Show user testing

Lots of pictures of you

testing, More than

I have here

Show user testing

Lots of pictures of you

testing, More than

I have here

SYNTHESIS

THE

Introduce your

user testing synthesis

and show your realtime

board (miro) insights

Pick some of the

top learnings and show

them next to the

wireframe screens.

You can show users

quotes as well.

-

You can magnify it

like the example

here to the right

or

Just have text

next to the screen

-

You can show a

before screen

(before you

iterated) and right

next to it show the

after screen (what the

screen looked like after

the fix)

 

 

LEARNINGS

THE

THE

VISUAL

DESIGN

THE

DESIGN

SYSTEM

INTRODUCE
AND

SHOW YOUR

FINAL VISUAL
DESIGN IN

SCREEN

FORMAT.

 

ADD A BUTTON TO VIEW FINAL PROTOTYPE.

EXTRA CREDIT.

INTRODUCE YOUR
DESIGN SYSTEM,

SHOW YOUR FONTS,

COLORS, BUTTONS

AND ICONS

 

SHOW A FINAL

WOW SHOT AND

THANKS THE VIEWER

-

Look on dribbble

for inspiration

 

THANK

YOU

HERE'S WHAT I'M GRADING YOU ON:

 



WHEN MID-TERMS HAPPEN



• DOES YOUR CASE STUDY HAVE AN AREA FOR

   SPECIFIC BUSINESS & PRODUCT GOALS?

• DOES YOUR CASE STUDY HAVE A KICK OFF

   SECTION AND INTRODUCTION?

• DOES YOUR CASE STUDY SHOW A
   INTRODUCTION TO THE TARGETED USERS?,
   LEARNING GOALS AND IMPORTANT QUESTIONS?

• DOES YOUR CASE STUDY SHOW A
   COMPETITIVE ANALYSIS (S.W.O.T)?

• DOES YOUR CASE STUDY SHOW LOTS OF

   PICTURES OF YOU INTERVIEWING PEOPLE OR
   THE PEOPLE YOU INTERVIEWED? DOES IT SHOW
   HOW MANY PEOPLE YOU INTERVIEWED?

• DOES YOUR CASE STUDY SHOW AREAS OF

   SYNTHESIS AND CLUSTERING OF THEMES?

   DOES IT SHOWS QUOTES FROM YOUR

   INTERVIEWS THAT HELP BUILD THE CASE

   AROUND THE PROBLEM THAT YOU INTEND

   TO SOLVE.

• DOES YOUR CASE STUDY SHOW ANSWERS
   AND LEARNINGS THAT PERTAIN TO THE
   LEARNING GOALS?

• DOES YOUR CASE STUDY SHOW AREAS OF

   THAT HIGHLIGHT THE THEMES YOU ARE
   LEARNING?

• DOES YOUR CASE STUDY TELL A CLEAR STORY
   ABOUT YOU LEARNING ABOUT THE PEOPLE AND

   THE PROBLEM YOU SET OUT TO LEARN ABOUT?

 

• DOES YOUR CASE STUDY HAVE NICE
   VISUAL DESIGN, LAYOUT AND TYPOGRAPHY
   TREATMENTS?

POP QUIZ - WHAT IS THIS CALLED IN TYPE RULES?

• DOES EVERY SECTION EXCITE/SURPRISE
   THE VIEWER OR IS EVERY SECTION THE
   SAME LAYOUT, TYPOGRAPHY SETTING

   AND DESIGN REPEATED?