SHOW YOUR CONCEPTS TO YOUR DESIGNER FRIENDS, CLASS MATES,

FAMILY, FRIENDS, AND USERS (IF YOU CAN). JUST GATHER SOME INSIGHTS
THAT HELP YOU BUILD THE CASE ON WHAT CONCEPTS OR PIECES OF EACH  CONCEPT WORK BEST....CAPTURE PEOPLES QUOTES AND INSIGHTS IN
YOUR MIRO BOARD.

-

 

 

 

YOU'LL SHOW 1-2 SCREENS FOR

EACH CONCEPT, SOME INSIGHTS

AND QUOTES NEXT TO EACH CONCEPT

-

 

 

 

GATHER SOME FEEDBACK

ON YOUR CONCEPTS

PICK 1 CONCEPT YOU
WOULD LIKE TO MOVE FORWARD WITH.

OR PICK AND CHOOSE THE PIECES OF EACH CONCEPT YOU WANT TO MOVE FORWARD WITH.

HERE'S WHAT YOU'RE

AIMING REGARDING THE CONCEPT SECTION OF YOUR CASE STUDY.

TAKE THE CONCEPT/IDEA YOU WANT TO CONTINUE FORWARD WITH AND START DESIGNING THE WORK-FLOWS (WIRE-FRAME FIDELITY) AND CREATE A CLICK-ABLE PROTOTYPE.

WORK ON YOUR CASE STUDY

 

CREATE A LONG
Figma file or ADOBE XD
FILE AT 1224 pixels WIDE

-

PUT THIS FILE IN YOUR GOOGLE
DRIVE FOLDER - CALL IT CASE

STUDY

-

// CASE STUDY example

// CASE STUDY OUTLINE

Introduce your Target Audience

Don't use the persona yet. Just

user profiles here.

 

• Their Persona Names:

  – Frequent Flyers

  – Occasional Flyers

  – Bart/Muni Commuters

 

• About them

  – Describe a little bit of information about them

  – Just describe a day in the life"

 

Introduce your synthesis:

 

• Show the pictures of user buckets

   that we did in class

 

• Show the pictures of user buckets

   done in realtime board

Show your Patterns:

 

• Show the pictures of the patterns

   that we did in class

 

• Show the pictures of your patterns

   done in realtime board

Show a couple very interesting quotes
that help you build your case on why you

are focusing on a certain problem.

-

Remember:

• Design like a scientist

• Decide like a lawyer

Show some of your survey responses

-

Highlight some key responses

Show pictures of you interviewing.

Lots of pictures!!!!!

Show more than what I have.

Introduce the research

Show how many

people you interviewed

in a visual way

Show some learning goals

Show 2-3 questions under the learning goal

Show pictures of your users

-

You can also show a page from you

user script or topic map.

-

You can have a link to your
user script as well.

SHOW LEARNING GOALS

SHOW A 2-3 QUESTIONS UNDER EACH LEARNING GOAL

SHOW A PAGE FROM YOUR RESEARCH SCRIPT

Do this section last.

Just create a space for
the content..

Create the layout.

Just put your role

and a placeholder logo.

You can add the about

section later. Use

placeholder text.

_

 

You can add a

picture of the kick off

meeting and/or the company

mission statement.

_

 

HIGHLIGHT THE COMPANY

MISSION STATEMENT

Make your goals look good!

Make  this just placeholder

You will come back later

and update it...

INTRODUCE THE PROCESS OR

THE CHAPTERS OF YOUR

CASE STUDY.

 

• COMPETITIVE ANALYSIS

• RESEARCH/DISCOVERY

• RESEARCH INSIGHTS/LEARNINGS

• PROBLEM VALIDATION

• IDEATION/CONCEPTS
• WIRE-FRAMING

• USER TESTING

• FINDINGS/LEARNINGS

• FINAL PROTOTYPE

 

 

INTRODUCE YOUR

COMPETITIVE ANALYSIS

FOR 2 PRODUCTS

AND SHOW THE

S.W.O.T FRAMEWORK

MAKE IT PRETTY.

 

 

 

 

INTRODUCE THE PROCESS

SHOW YOUR COMPETITIVE ANALYSIS & S.W.O.T. FRAMEWORK.

Put your key insights
next to your learning goals

What did you learn about

your learning goals?

What were the patterns that

you found?

How many people said this

pattern? ex: 14/19 people said "_"

You can create a section

like this to CALL OUT the
decisions you made based off the learnings above.

Explain why you are going to focus on a certain aspect of the problem you learned.

-

It does not need to be more than one decision. It can be just one decision. This is the place to call out the reasoning behind the problem.

The next slide (homework for next week) will be the problem statement(s).

 

 

Introduce YOUR

EMPATHY MAP

Add some copy that says:

I took all my learnings from research and created an empathy map. You may also choose to show YOUR PERSONAS

EMPATHY MAP

AND/OR

PERSONAS

 

 

WRITE YOUR PROBLEM

STATEMENT

WRITE YOUR

PROBLEM

STATEMENT

 

SHOW SOME SKETCHES

Write your Solution statement

Example:

A mobile application that allows clipper card users, to upload their clipper card, check the balance and

easily add money to the clipper card anytime and anywhere, all at the touch of their finger tips.

 

 

-

Show sketches:

You can show the value prompt

sketches we did or ui

sketches that you made.

SHOW CONCEPTS AND

CALL OUT SOME LEARNINGS

Show your concepts:

Call out some of the learnings,

what people liked and what

people didn't like.