FINALIZE THE CONCEPTS

Start working on you final wire-frame

THAT YOU WANT TO GO OUT AND USER TEST.

WE WILL BE CREATING A USER TESTING SCRIPT

NEXT WEEK AND WILL PRACTICE DOING
USER TESTING TOGETHER IN CLASS.

THE GOAL IS TO TEST THESE CONCEPTS/IDEAS

AND HAVE USER PICK WHICH CONCEPTS THEY LIKE
THE MOST AND WHY THEY LIKE THEM...

 

 

 

 

FINALIZE CONCEPTS, FOCUS

ON THE WIRE-FRAME & CREATE
YOUR CUSTOMER JOURNEY MAP



WHEN TO USE THE CURRENT JOURNEY?

CREATE AND FINALIZE YOUR
CUSTOMER JOURNEY MAP

 

HERE'S A

BUTTON TO

THE FILE.

WIRE-FRAME

BEST

PRACTICES

THE TEMPLATE

WHERE YOU SHOULD BE AT ON YOUR CASE STUDY

{ don't procrastinate }

// CASE STUDY example

// CASE STUDY OUTLINE

CREATE A LONG
ILLUSTRATOR OR SKETCH
FILE AT 1224 pixels WIDE

-

PUT THIS FILE IN YOUR
GOOGLE DRIVE FOLDER -
CALL IT CASE STUDY

-

Do this section last.

Just create a space for
the content you'll
develop shortly.

Create the layout.

Just put your role

and a placeholder logo.

You can add the about

section later. Use

placeholder text.

Make your goals look good!

Make  this just placeholder

You can come back later

and update it...

Make your problem statement

it look good! You can make this

placeholder too. Just make sure

you come back to update it later.

Make your UNVALIDATED

persona look good, use real photos
of the people or illustrations - up to you.

You can come back later and

add more learnings about these

people but at least get the sections

going for now

Sections are:

About

Behavior/Activities

Goals/Needs/Pains

 

Show some learning goals

Show some key questions you have

-

And any assumptions you have

on the people you're targeting if

you have made them.

SHOW LEARNING GOALS

SHOW ASSUMPTIONS YOU MADE ABOUT THESE PEOPLE

IF YOU HAVE MADE CLEAR ASSUMPTIONS.

Introduce the research

Show pictures of you interviewing.

Lots of pictures,

Show more than what I have

Show a couple very interesting quotes
that help you build your case on why you

are focusing on a certain problem.

-

Design like a scientist

Decide like a lawyer

Introduce the synthesis and

show pictures of your user buckets.

More the 1 photo,  and show some details

on a couple sticky notes.

Put your key insights
next to your learning goals

What did you learn about

your learning goals?

You can create a section

like this for the decisions you
made based off the

research you have done.

-

What product decisions

have you made based on the

learnings?

-

Did you decided to not

focus on a certain persona

and why?

-

What features are you going

to start creating?

 

Introduce your

empathy map for

you primary persona(s)

Write your

problem statement

-