CLASS
Introduction

INDIVIDUAL

CASE-STUDY

 

Each one of you need

to create a case study for your portfolio that follows the case-study

framework/outline.

 

// CASE STUDY OUTLINE

// CASE STUDY example

// CASE STUDY example

THE

FINAL VISUAL

PROTOTYPE

 

Apply visual design to your wire frame. Create a click-able prototype as well as any animations & screen transitions.

THE

WIRE-FRAMES

 

Each student will have a

different concepts that you will test. Then you pick the final concept and validate

one user experience and create a wireframe to continue user testing.

THE

USER STORIES &

DESIGN ASSETS

 

You will also learn how

to write a couple user

stories and have all your assets ready for engineering and implementation.

1. ACADEMY OF ART IN SAN FRANCISCO

2. CREATIVE DESIGNER @ SAFEWAY ADVERTISING

3. LEAD INTERACTIVE DESIGNER @ SIMPLE UNION

4. SENIOR PRODUCT DESIGNER @ PIVOTAL LABS

5. DESIGN MANAGER @ PIVOTAL LABS

6. PRACTICE LEADER @ PIVOTAL LABS

7. PRINCIPLE UX DESIGNER @ PIVOTAL

8. OWNER OF UXHONEY

STARTED DESIGN IN 2004

 AARON

 LAWRENCE

 DESIGN

.COM

CLIENTS

TALKS

METHODS

BOEING

BARNES & NOBLES

NOOKPRESS

SHEET MUSIC PLUS

SONY

THE HOME DEPOT

FLASHFUNDERS

 

SCROLL EFFECTS @ ADOBE MAX 2014

TYPOGRAPHY @ ADOBE MAX 2015

UX DESIGN & PROCESSES @ ADOBE MAX 2016

GOALS/RISKS SETTING

ENGAGEMENT PLANS

ASSUMPTION VALIDATION

EVALUATIVE RESEARCH

CONTEXTUAL INQUIRIES

GENERATIVE RESEARCH

SYNTHESIS & THEMES

FACILITATION TECHNIQUES

USER TESTING STRATEGIES

LEAN UX

LAUNCH STRATEGIES

MARKETING STRATEGIES

SERVICE DESIGN

SERVICE BLUEPRINTS

JOURNEY MODELING

PERSONAS

SCENARIOS

SYSTEM DESIGN

COMPONENT RE-USAGE

STYLE GUIDES

PAIRING & RETROS

 

 

CORELOGICS

AMEX
ADOBE

SUNRUN

AETNA

UCSF RESEARCH LAB

UNITED STATES AIR FORCE

AARON

 

LAWRENCE

 THE
class

1

2

3

2 Groups. Each person will be assigned to

1 of 2 markets.

RESEARCH

INTERACTION DESIGN

VISUAL DESIGN

1

RESEARCH

2

INTERACTION

DESIGN

3

VISUAL

DESIGN

You will research a market and validate a problem.

You will develop concepts.
Create wireframes and test your solutions.

You apply beautiful visual design to your validated solutions.

All this work, will tell a UX story that will be captured in a case study.

METHODS/SKILLS/ACTIVITIES

METHODS/SKILLS/ACTIVITIES

METHODS/SKILLS/ACTIVITIES

MISC.

• KICK OFF MEETING

• GOAL SETTING

• COMPETITIVE ANALYSIS

• CREATE A RESEARCH PLAN

• CREATE LEARNING GOALS

• CREATE A USER INTERVIEW SCRIPT

• CREATE A SURVEY

 

 

• LEARN SKETCHING FRAMEWORKS

• SKETCH CONCEPTS

• TEST CONCEPTS

• CREATE WIREFRAMES

• CREATE A CUSTOMER JOURNEY MAP

• CREATE A EMOTIONAL JOURNEY MAP

• CREATE A USER TESTING GUIDE

 

 

 

• DEVELOP A MOOD WITH KEYWORDS

• VISUAL STORY TELLING

• TAKE WIREFRAMES & APPLY VISUALS

• COMPONENT DRIVEN DESIGN

 

 

 

 

• THE FRAMEWORK/OUTLINE FOR A GOOD CASE STUDY

• BEST PRACTICES WHEN WORKING WITH PM'S & ENGINEERS

• HOW TO BREAKDOWN YOUR DESIGNS INTO USER STORIES

• THE INDUSTRY TOOLS FOR COLLABORATING WITH PM'S & ENGINEERS

• HOW TO CREATE A GOOD RESUME

• BEST PRACTICES WHEN LOOKING FOR A JOB

• CONDUCT USER INTERVIEWS

• SYNTHESIZE YOUR FINDINGS

• CLUSTER/AFFINITY MAP PATTERNS

• CREATE A EMPATHY MAP

• LEARN REAL-TIME BOARD (MIRO)

• WRITE PROBLEM STATEMENTS

• CONDUCT USER TESTING

• LEARN RECORDING TOOLS

• SYNTHESIZE YOUR FINDINGS

• CLUSTER/AFFINITY MAP PATTERNS

• IDENTIFY WHAT WORKED

• IDENTIFY WHAT DIDN'T WORK

• ITERATE BASED ON USER FEEDBACK

 

• TYPOGRAPHY BEST PRACTICES

• STYLE GUIDES AND DESIGN SYSTEMS

• EXPORTING ASSETS FOR ENGINEERS

• DEVELOP A LOGO AND BRAND

 

 

THE CLASS

OUTCOME

 

 

THE

CLASS has unstructured time

during class sessions and

YOU ARE RESPONSIBLE FOR THE WORK inside and outside of
this class room.

 

 

This is NOT just wait until class to do the work. You need to do the work outside of class. IF YOU DO NOT ACT NOTHING WILL GET DONE. Some of the classes are going to be studio time to review/do work, support you and we can practice too. Do you best work here, help each

other and give me a favor: don't let yourself

nor you classmates down by not doing your best. We are all counting on you. Treat the

product that you create as if it was your

next working opportunity and make it the

most amazing design you can do.

 

YOU

ARE HERE TO FULLY UNDERSTAND THE METHODS THAT YOU MAY ALREADY KNOW, learn new ONES, Learn Industry tools and Techniques so, you can be Setup AND BE ready FOR the industry.

 

 

You will learn new methods but mostly I'm

here to help guide you, identify next steps, get you unstuck, support you and not just teach you new things. This is you last UX class to FULLY UNDERSTAND the process and it's a final opportunity to create something extraordinary. Treat me as if
I am your first client and I want to see really amazing application experiences and case study designs coming out of this class and you will want this too
so you can present this work during job interviews when you graduate.

 

 

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Book!!!

 THE DISCOVER AND FRAMING

A DESIGN SPRINT

 

Learning fast, fast feedback loops